i heart creativity.

B is for BADASSERY

Under the umbrella of #theRENmethod, B is for BADASSERY. #Badassery is an ACTION word. It's engaging in seemingly impossible tasks and succeeding in a way that leaves them awestruck. It's the glimmer in your eye when you're tackling something new in front of a live audience, but you know you've got it handled. It's the wit that inevitably tumbles out when you're doing an interview or a media piece. The heart that lets you give of yourself to someone else who needs you on a given day because you know you know you can pull a rabbit out of a hat on your own stuff later. It's the strength in your soul that kicks in when things get really difficult, and causes champagne celebrations when things go right. It's that private smile to special people who are in the heart of your tribe. It's picking yourself up, dusting yourself off, and doing it all again day after day. It's the inherent knowledge that you are where you're supposed to be. 
It's a brotherhood/sisterhood of #swagger. It's hustle just for hustle's sake. It's the bravery of a bad-ass. And it's a skill. It requires practice, patience, and focus.

Go ahead - knock 'em dead!
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The "A . B . C's of REN" is a social/blog series defining the elements that make up The REN Method thinking. With The REN Method, I focus on helping businesses understand the female consumer by being more altruistic, community-oriented, and authentic. I show brands how to THINK, FEEL, and CONNECT like a modern woman with #theRENmethod. I help businesses create a #TRIBE and #COMMUNITY. I offer speaking engagements, interactive sensory seminars, and one-on-one consulting for businesses who want to use innovation to reach the modern female consumer.

Courtney FeiderComment